In his article, To Make Your Sign Stand Out, Be Prepared To Spend, USA Today Expert Steve Strauss reports that business owners might be missing a golden opportunity when they decide not to invest their marketing dollars in a top quality outdoor sign. When Steve found himself in need of supplies for his new puppy, he had to choose a company to give his business to. There was just one company at the top of his mind. Why? Because of their big, friendly sign. And that is the company that won his business.
From pet stores to restaurants, smart business owners know that outdoor signage is the number one way to attract new customers and grow a business. As Steve reports, "McDonald's spends, on average, $40,000 on signage for every store. Why? Because studies have shown that $40,000 can generate up to $60,000 in sales." Here's what one McDonald's owner had to say about his outdoor signs.
Check out Steve's article for more of this expert's advice!
For a no-obligation consultation with a sign professional, including a free personalized colored rendering of a sign for your location, contact Signs Plus today.
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