Speedy Customers
Are your customers passing you by?
When advertising with any outdoor marketing medium, make sure your audience can easily notice and read the messages on the display.
- When purchasing and installing an LED display, identifying the viewing distance between your audience and the proposed display location is very important.
- Sign location is critical. The sign's angle of view and the amount of time available to read the sign messages are important determinants in where your LED sign is placed on location.
- A long viewing distance requires careful consideration of the size of text, pitch of LEDs, and display time per message. Click HERE to view the quick reference table to help you determine the ideal pitch for certain viewing distances as well as how much time your audience will have to read the messages on the display.
- When choosing display size and creating messages, it is also important to factor in the speed your audience will be traveling. The best message content is short and sweet. Long text messages are usually only half read. It is always a good idea to fit the key information of a message into 1 frame that stays still for several seconds so the audience can finish reading the whole message in one glance.
